The Importance of Graphic Design in Digital Marketing and How AI Impacts Graphic Design
Graph design is an essential part of the digital marketing landscape that links brands with their audiences through graphics. Eye-catching and appealing graphics have become essential in today’s digital world, where consumer attention spans are shorter than ever, for grabbing attention, effectively conveying messages, and boosting brand awareness. AI has also significantly impacted graphic design and how designers create and present their work. This article explores the value of graphic design in digital marketing, how AI is affecting the industry, and how graphic designers’ roles are developing in this AI-driven era.